Polo Ralph Lauren wasn’t originally meant for the hip-hop community until the Lo-Lifes, a crew of Brooklyn teenagers, adopted the label and made it their own in the late ‘80s. It exploded in the streets and by the ‘90s, Polo was an inescapable part of hip-hop culture, from music videos to magazine covers. Despite the sometimes rocky relationship between the vastly different worlds, Polo has become an integral component of the hip-hop community for the last three decades. An all-star line up including A$AP Ferg, 2 Chainz, Fabolous, Tyson Beckford, Daymond John, Raekwon, Dapper Dan, Fonzworth Bentley, Michaela Angela Davis and more share their first-hand insights on the legendary brand’s connection to the culture in Complex’s documentary, “Horse Power.”
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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.
Polo thanks all black folks that have bought and STOLE their items since the 1980's HOWEVER their clothes were ONLY meant for the white elite always keep that in mind.
Could it be that Ralph's a little upset about his art (clothing pieces) being stolen and resold without his consent? He seems to have the same attitude about hip hop that alot of artists who were sampled by djs do. They respect the game, but they not homies. (shrugs) It is what it is.
It's so funny how black people get a check from a white America and then can't wait to give it right back to them materialism is a sickness in our community
It's just not the same it's corny now once people rich kids with money start getting involved they can just buy up anything and then really have to pay any dues for it or struggle to get it so it ain't the same
0:50 I had that rugby ten years ago. Damn, that brings back memories kid. I gave it away to a brother I knew that his son just came home and didn’t have any gear along with some other things so he could look fresh while getting his start.
Instead of checking underwear labels, y'all should check the tags for the country the garment was made in. If it's not Usa, Italy, or England you're straight up wearing some cheap bullshit. Facts !
I don’t know how it is now but back in the day unless you were Gangsta with it or could run fast everybody couldn’t roam around freely with Polo pieces on. Get robbed or your melon split quick quick.
I had that snow beach in 95 and I ain't pay for it!! #QGTM
I will wear lo til the day I die in my casket ⚰️
Polo Ralph Lauren is the Cadillac of U.S. fashion.
Wow, do you remember Chaps also
Lolololololololol damn I could have shown them a couple of moves. Even if it was nailed down it was coming with me.
Damn da good ol days.
Kids dont get sucked into the fashion that’s gonna be played out in 2 years polo is forever !!!
24:28 Yeah but wasn't Tommy Hilfiger a known financial contributor to the KKK?
Polo thanks all black folks that have bought and STOLE their items since the 1980's HOWEVER their clothes were ONLY meant for the white elite always keep that in mind.
I didn't know I was born so fortunate but this world will eat you up
You know it was the Izod before this Polo trend
It been polo for my family since the late 70s hey maybe there's one thing the South and the North shares Polo brand
Could it be that Ralph's a little upset about his art (clothing pieces) being stolen and resold without his consent? He seems to have the same attitude about hip hop that alot of artists who were sampled by djs do. They respect the game, but they not homies. (shrugs) It is what it is.
LL
Dope luv from brooknam
It's so funny how black people get a check from a white America and then can't wait to give it right back to them materialism is a sickness in our community
It's just not the same it's corny now once people rich kids with money start getting involved they can just buy up anything and then really have to pay any dues for it or struggle to get it so it ain't the same
Stepping my polo game up heavy after this
0:50 I had that rugby ten years ago. Damn, that brings back memories kid. I gave it away to a brother I knew that his son just came home and didn’t have any gear along with some other things so he could look fresh while getting his start.
Instead of checking underwear labels, y'all should check the tags for the country the garment was made in. If it's not Usa, Italy, or England you're straight up wearing some cheap bullshit. Facts !
I definitely remember boostin Polo shit back in high school…yo the Lo Lifes was heavy tho in BK
I don’t know how it is now but back in the day unless you were Gangsta with it or could run fast everybody couldn’t roam around freely with Polo pieces on. Get robbed or your melon split quick quick.
Yooooo that's what's up
"ralph just always did ralph, we made it hip hop"